The Cliffs Hotel


The Cliffs Hotel

The Cliffs Hotel

The Cliffs Hotel is a 163 bedroom hotel located in a prime position on the promenade at Blackpool. Part of a group of hotels owned by Choice Hotels Ltd, The Cliffs Hotel is a beautiful period building that dates back to 1921 and is a popular destination for tourists. Guest and members can enjoy a range of leisure facilities including pool, spa, sauna and a fully equipped gym. Gym Gear were honoured to be awarded the contract for modernising the leisure club and help contribute to its continuing success.


The gym part of the leisure club had become outdated and in need of a full redesign. The objective was to maximise space, introduce new training methods and improve the overall look and feel of the club.

Design and Planning

A collaborative approach working closely with the leisure managers was key to making sure the design struck the right cord for both the hotel guests and the leisure club members. Once an initial plan was in place a more detailed approach was taken to designing the gym in our 3D gym design software. Visuals were then be produced for sign off by our client.

Equipment Installed

The first part of the installation involved replacing the old carpet tiles with a modern, hygienic and stylish Karndean floor. A new functional floor area was incorporated into a small space on the first floor using our premium rubber floor. In the new downstairs free weights area a fit for purpose 30mm rubber tiles floor has been fitted to help absorb the impact of weights being dropped and protect the subfloor. Once the floor was completed the old equipment was removed and replaced with state of the art Gym Gear entertainment series, providing users with internet connectivity, access to fitness apps, music, digital TV, and Virtual programs. A variety of functional equipment was installed including TRX’s, and some HITT cardio including the Tornado Air Bike and Stairmaster Gauntlet. In the strength gym a new smith machine and hi-lo pulley were added to range of equipment.


The new flooring together, lighting and decor has created a bright, fresh and modern feel to the leisure club with state of the art training equipment appealing to a wider demographic. The Cliffs now has one of the finest hotel leisure clubs in Blackpool making it a very desirable destination for tourists and locals alike.

Client Testimonial

“Our gym was in desperate need of updating. After speaking to various Leisure equipment suppliers, Choice Hotels LTD made the correct decision in appointing David and his team from GymGear to supply and install all our new equipment. From day one GymGear advised us step by step on how to transform our gym and bring it in line with current trends. Everything was planned meticulously and completed on time. Our new gym has been greatly received by all our members and I would highly recommend GymGear to any potential clients.”

Tom Nelder – Choice Manager


T98e Entertainment Commercial Treadmill


X98e Entertainment Cross Trainer


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bespoke gym designs

Our team of industry experts have extensive gym design expertise, so you can be confident that we have the knowledge and experience to deliver the best outcomes for any gym project. After discussing your vision with one of our designers we will create 3D visuals of your facility using the latest CAD technology.